Lori Senecal: Once a Leader, Always a Leader

Lori Senecal is a well known marketing genius. She was the Global CEO of Crispin Porter + Bogusky. She worked with big brands like Coca Cola. She earned a degree from McGill University. She headed the New York Office of McCann Erickson.

Lori Senecal was once asked how she got started in the marketing business and what inspired her to do so. She answered that in high school, she liked sports, but she became a coach instead of just a player because of her height. Being a coach taught her a lot of things about life and leadership. The goal of a coach is to help others succeed. A coach has to be able to have excellent communication skills as well or else he or she will not be able to help the team move forward. Check out Media post to see more.

Once a leader, always a leader, or at least according to Lori Senecal. In the interview, she said that once she was a leader, she could no longer go back to following what others planned. That is why she got into marketing and business in general. In addition, in marketing, you need both a drive for excellence and a sense of compassion. Lori Senecal said that she learned both of those things as a coach. Her skills as a coach have helped her her whole life. For more details visit Bloomberg.

Lori added that in the advertising world, there is a saying that you are only as good as your latest ad. You only make money if your clients make money. That is a good thing because it motivates you to go all in and do your very best so that your clients succeed and make money.

Lori added that she always saw herself as profitable when looking at herself as a person and how she can help others because of her motivational skills. When asked how long it took her to become profitable in the business sense, she replied that being profitable is a process and you have to build up to it. You need to be patient because not everything comes overnight.

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